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AI Automation WORKS.
REAL Success Stories from our Clients.
Case Study: SoxBay Inc.
Transforming Lead Management from Stressful to Effortless with NineLights AI
Client Overview
Business: SoxBay Inc.
Industry: Supplier and Distributor Services
Scope: National and International B2B Sales
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The Challenge
For the team at SoxBay, managing incoming leads had become a bottleneck that cost time, opportunities, and revenue.
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"Leads kept slipping through the cracks because we couldn’t keep up manually. We were losing a significant sales dollar value because our system was completely manual."
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Every lead submitted through the website had to be individually processed:
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Manual data entry into spreadsheets
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Manual emails for follow-up
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Manual tracking of the customer journey
It was error-prone, time-consuming, and ultimately unsustainable as lead volume grew.
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Sales opportunities were delayed - or worse, lost altogether - because there simply wasn’t a reliable, timely way to follow up.
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The NineLights AI Solution
NineLights AI stepped in to design a fully automated lead management system tailored to Soxbay’s workflow:
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Instant Capture: Leads submitted via the website are automatically parsed and entered into a centralized database.
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Smart Categorization: AI reads each submission, categorizes the lead by priority and type, and triggers appropriate workflows.
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Automated Follow-Up: Customized, professional follow-up emails are generated and sent - instantly - keeping prospects engaged.
In short: No lead left behind, no manual lift needed.
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The Transformation
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From lead chaos → to complete lifecycle management: all powered by AI. Today, Soxbay’s team no longer spends hours chasing down leads manually.
They focus where it matters: on closing deals, and not on administrative busywork. The result? 100% of incoming leads are kept alive and actively managed by AI, resulting in a 25%+ revenue growth YoY.
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Business Impact
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Response Time: Reduced from days to minutes
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Follow-up Rate: Increased to 100% of incoming leads
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Sales Efficiency: Team spends 80% more time on high-value tasks (closing deals)
"This system has been a game-changer. Leads are handled immediately, and we know exactly where every opportunity stands - without lifting a finger." - Sonia V., SVP Sales, SoxBay.
How We'll Succeed Together.
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Live training sessions (Onsite or Zoom).
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Pre-built prompts & templates, customized for your organization.
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Examples using your tools (Google Workspace, Mailchimp, Canva , etc.).
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Workflow guides + recap resources for ongoing use.
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Optional follow-up session or async support.
The Outcome.
After our session, your team will:
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Save hours on repetitive communication.
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Feel confident using AI to draft and polish materials.
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Be equipped to build AI enabled systems to support their functions.
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Deliver a consistent, professional message across every channel.
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Spend less time managing logistics, and more time focused on value added work.
Next Step: Let’s Talk.
We’ll customize your training to fit your workflows and goals.
Most clients are amazed how much time we can save with just one session.
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